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Friday, November 8, 2013

Relationship Marketing

Yes RELATIONSHIP merchandise COMPARE AND CONTRAST RELATIONSHIP MARKETING AND conventional MARKETING Lecturer: MR. Kamarul Zaman Bin Nordin schoolchildS get up: MICHELLE TAN SIEW LEE matriculation NO: EBBA IC: 810514-14-5608 PROGRAMME: executive director bach IN BUSINESS ADMINISTRATION Table of Contents 1.Introduction......2 1.1 purpose...3 1.2 Objective....3 1.3 Methodology..3 2.Literature Review...................................................................................................................................................................4 Compare and limit suffer marketing and accomplishmental marketing 2.1 History of trade consanguinity...4 2.2 family relationship Marketing....5 2.3 Transactional Marketing...6 2.4Contrast and compare......7 3.Appendix 3.1Comparison and Contrast of Transactional and Relationship Marketing................9 3.
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2Key construct in Relationship Marketing10 3.3The Six Markets modelling of Relationship Marketing .10 3.4 node Focus, Customer Satisfaction and Profitability...10 3Conclusion.......................................................................................................................................................................12 4.Reference..14 Introduction 1.1 Purpose This assignment is for us to understand the contrast and compare of relationship marketing and traditional marketing. It showing the hearty of relationship marketing can service of process in retaining customers in a business and also the prejudice of transaction marketing. Transactional marketing is one of many marketing str ategies that centre on...If you require to! get a full essay, order it on our website: OrderCustomPaper.com

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